New Car Spotlight Package

How It Works

New car spotlights across the KBB secondary landing page combined with New Car Shoppers Audience Targeting


  • Car Values Homepage: Spotlight
  • New Car Homepage: Spotlight
  • Car Reviews Homepage: Spotlight
  • Audience On-site: New Car Shoppers
  • Audience Extension: New Car Shoppers


Ad Size 300x100, 300x250, 728x90, 120x240, 300x50
Ad Serving Third Party/disclaimer version is site served
Advertising Opportunity National
Audience Auto Shoppers -Target Specific Audience Behaviors
Ad Type Custom, Standard IAB
Platform Desktop, Tablet
Marketing Objectives Audience Extension, Audience Targeting, Awareness, Broad Reach
Program Goals Awareness, Fixed Position Sponsorship, Lower-Funnel, Native, Retention, Target upper-funnel, Upper-Funnel
Availability 2019