The IAB and/or MMA ads serve across the site, wherever impressions are available, up to impression goal. Clicks-through to OEM site. Mobile Awareness is Run of Mobile Unknown Make/Model Intent.
Ad Size: 728x90, 300x250, and/or 300x50
Ad Serving: Third Party
Sub-segment, Make-Roll-Up Site, Mobile, Run of Mobile Awareness, Mobile Sub-segment, Smartphone 300×250
Grows awareness/consideration among KBB’s quality in-market audience and drives cost-efficient KPIs
Impressions are non-guaranteed, subject to price competition
Adaptive Responsive Solution