Segment Shoppers Targeting - 2019

Ensures qualified segment shoppers see your campaign message in a context where your message resonates

Ad Size: 728x90 and/or 300x250

Ad Serving: Third Party

Targets audience segments with impressions rotating adjacent to relevant sub-segment (impression-based)

Targeting includes desktop/tablet targeting for: lower funnel, new car editorial content, and segment landing pages

The Sub-segment Consideration Package https://b2b.kbb.com/ad-solution/sub-segment-consideration-package/ provides enhanced exposure to our sub-segment shoppers.