Shopping Tools Module Regional/Smartphone Consideration Module - 2019

Convert your model’s consideration into shopping and grow interest in your model from competitors

Ad Size:
custom 472x250, (desktop/tablet), 300x250 or 300x100 , (mobile)

Ad Serving: Site-served, agency tracking tags optional

Newly introducing this strong native-looking ad performer as a cross-device opportunity – desktop, tablet, mobile.

The custom 472×250 unit runs on New Car and Owners model pages (desktop/tablet)

Sub-segment and model targeting that bundles New Car and Owners (desktop/tablet/mobile)
Hyperlinks click-through to OEM site.

Templated unit is KBB produced and requires agency images, copy, URLs, and tags.

Features advertiser’s model.

Retention ads feature hyperlinks to shopping activities.

Conquest ads feature competitive advantage (Direct Compare template) or 3 reasons to consider (General Compare template) designed to add the model to consumers’ consideration set.