Power of two solutions.
Kelley Blue Book® Instant Cash Offer + Kelley Blue Book® Trade-In Advisor at Van Horn Automotive Group
Standardizing dealer acquisition processes to acquire more inventory
Kelley Blue Book Sales?
Kelley Blue Book Leads?
“Kelley Blue Book® Instant Cash Offer is a much more involved process. When people are committed to the idea of selling or trading in your car, they are willing to take the time to fill out the precise information.”
Ryan Thiel, Marketing Director, Van Horn Automotive Group
Dealer Voices Podcast:
“The Trades Are Where It’s At”
In this vAuto podcast episode, Brian Wieland, Used Car Director for Van Horn Automotive Group in Plymouth, Wisconsin, shares how the group has adopted a “source from anywhere” strategy to acquire more inventory directly from customers. Brian details how the group has standardized its vehicle appraisal process and uses car-buying events to feed inventory to the group’s 18 stores, resulting in more profit-favorable vehicle acquisitions and less reliance on auctions for used-car inventory.
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