Leverage The Trusted Resource® in Your Consumer Marketing

New! Self-Service Batch VIN Value-Appending Service

The new Batch VIN Value-Appending Service from Kelley Blue Book enables you to easily obtain vehicle valuations from the most trusted brand in the business1 by using a new self-service interface that allows you to run batch jobs in real time.

Advantages for Direct Mail Marketers

  • Consumers trust Kelley Blue Book® Values, which can produce better open and response rates.
  • Better open rates equals increased traffic for your dealer partners.
  • Improved conversion rates can result in increased sales for your dealer partners.
  • KBB.com® reaches over 50% of all car shoppers and is the No. 1 most-used site among new-vehicle shoppers.2

NEW Self-Service Batch VIN Processing

  • Run your own batch VIN jobs in real time using our Web-based interface.
  • Option to adjust values by ZIP code, mileage and/or condition.
  • Range-based pricing provides fair expectations between dealers and shoppers, giving dealers the flexibility they require and shoppers the confidence they need.

Easy-to-use Web-based system. Simply input your batch of VINs and get real-time access to values from the most trusted consumer brand1.

1. 2014 Cox Automotive Consumer Brand Tracking Study (among leading third-party sites).
2. 2014 IHS Automotive Buyer Influence Study, in partnership with Autotrader. U.S. Buyers.

For more information, contact Jim Nicholson at 949-267-4628 or Jim.Nicholson@kbb.com.

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