Average New-Vehicle Prices Up 2% Year-Over-Year in July 2020, According to Kelley Blue Book

Aug 3, 2020

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The valuation analysts at Kelley Blue Book today reported the estimated average transaction price for a light vehicle in the United States was $38,378 in July 2020. New-vehicle prices increased $749 (up 2%) from July 2019, while decreasing $473 (down 1.2%) from last month.

“While up from last year, new-car transaction prices are finally starting to dip from last month,” said Steve Lind, vice president of operations for Kelley Blue Book. “This could be a result of supply shortages of highly contented, more desirable vehicles, which may cause some consumers to select second-choice trims. Shoppers’ aversion to luxury vehicles continues with prices down 1% from last month.”

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