Enhanced From the Manufacturer Module

How It Works

Available only to CAMP 360 partners. This is a content section designed for the OEM to include relevant content about vehicle features, images, and capabilities to supplement KBB page content in more marketing-friendly format.

Details

Advertising Opportunity Certified, National
Audience CAMP-360: Native Personalized Templates
Ad Type Display, Standard IAB
Platform Cross-devices, Desktop, includes Tablet, Mobile, Tablet
Marketing Objectives Awareness, Conquest, Consideration
Program Goals
Availability 2023, 2022

Business Rules

Last updated: August 29, 2022
  Enhanced From the Manufacturer
Also Known As
Primary Ad Product Point of Contact Unassigned, reach out to Ad Product Team|kbb.AdProduct@coxautoinc.com
Funnel Lower Funnel
Supersection
Platform Desktop
Tablet
Mobile
Advertiser

National/Tier 1

Certified

Pages

Year Make Model (YMM)

Segments None
Duration Any
Ad Type Native (Non-IAB)
Geography National
Ad Serving
Ad Size

The following sizes apply:

  • 1x1
Lead Time 10 business days
Option to Serve 3rd Party No
Ad Book Product Name
  • KBB | CAMP | Display – T1 Retention 2023 | CPO+Used | Model | Native (Enhanced FTM)
  • KBB | CAMP | Display – T1 Retention 2023 | New | Model | Native (Enhanced FTM)
Ad Priority Standard
Bundling Requirements None
Block List Applies? No
Advertiser Priority Order None
Collapse When Unsold? No

Asset Inclusions

Last updated: August 29, 2022