OEM Media Gallery

Grows awareness/consideration among KBB’s quality in-market audience and drives cost-efficient KPIs

How It Works

Available to CAMP 360 partners only. Upload lifestyle vehicle images or video content to the merchandised media gallery.

KBB Complementary Solutions

Ad Specs

Details

Ad Size 728x90, 300x250, 300x50, 120x240
Ad Serving Third Party
Advertising Opportunity Certified, National, Tier 1
Audience Auto Shoppers (All Intents), Auto Shoppers (Unknown Intent), Cars For Sale
Ad Type Display
Platform Cross-devices, Desktop, includes Tablet, Mobile, Tablet
Placements Mobile, Run of Site
Marketing Objectives Awareness, Consideration, Cost Efficiency
Program Goals Awareness, Broad Reach, Consideration, Frequency, Sustaining, Upper-Funnel
Availability 2023, 2022

Business Rules

Last updated: December 23, 2022
  OEM Media Gallery
Also Known As
Primary Ad Product Point of Contact Unassigned, reach out to Ad Product Team|kbb.AdProduct@coxautoinc.com
Funnel Lower Funnel
Upper Funnel
Supersection Used
New
Platform Desktop
Tablet
Mobile
Advertiser

National/Tier 1

COX Automotive

Pages

New/Used Year, Make, Model Page (YMM)

New/Used Year, Make, Model Trim Page (YMMT)

Segments None
Duration Any
Ad Type Native (Non-IAB)
Geography National
Ad Serving Site served
Ad Size

The following sizes apply:

  • Custom
Lead Time 7 business days
Option to Serve 3rd Party No
Ad Book Product Name
Ad Priority Standard
Bundling Requirements None
Block List Applies? No
Advertiser Priority Order Tier 1
Collapse When Unsold? No

Ad Specs

Last updated: December 23, 2022

Asset Inclusions

Last updated: December 23, 2022