Listing Enhancements

Deliver the experience car buyers want while getting the results you need with vehicle listing enhancements on KBB.com and Autotrader. A smoother buying process for the customer ultimately drives more sales and higher profits for you.

Add-on convenience for shoppers and profits for you

Cox Automotive Digital Retailing

With a 28% sales conversion rate, you can accelerate deals with Cox Automotive Digital Retailing. This industry-leading solution lets shoppers start the car buying process online. They’ll get the buying experience they want, and you’ll get better leads and higher profits. It’s a win-win.

Close more deals online
Digital Retailing Accelerate My Deal for a KBB.com vehicle listing

Market Extension

Whether you’re already focusing on outside markets or want to break into new ones, Market Extension is a car listing enhancement that literally delivers. You can virtually sell to shoppers anywhere you like and even send your inventory directly to their door.

Grow your market
close-up of Dealer Home Services badging on KBB.com, showing offered video walkaround, test drive at home, and vehicle delivery available

NEW – Market Extension Essential

For dealers interested in “delivering” sales but lacking the tools or resources to fulfill, Market Extension Essential is the perfect solution to dial in operational processes while gaining more sales opportunities. Simply set a radius around your store that you’re willing to deliver within and start capturing more market share.

Increase vehicle visibility
close-up of Market Extension on KBB.com, the option to see vehicles that match the shopper's criteria and can be delivered

Profit where the people are

Listings with Cox Automotive Digital Retailing reach an average of
435k
shoppers per day.
Sales from Cox Automotive Digital Retailing leads result in
26%
higher gross profits.

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