Regional Text Link

How It Works

The Regional Text Link is available to Regional/T2 CAMP 360 clients. This is a regionally served text link that sits near the pricing meter.

The regional text link allows internal and external click-outs and it is also positioned adjacent to the price advisor.

Package (included in the following)

Ad Specs

Details

Ad Size 1x1
Ad Serving Site Served
Advertising Opportunity Cox Automotive, Regional
Audience
Ad Type Custom
Platform Cross-devices, Desktop, Mobile, Tablet
Marketing Objectives Awareness, Broad Reach, Conquest, Consideration
Program Goals Awareness, Blunt The Competition, Brand Awareness
Availability 2022, 2021

Adaptive Responsive Solution

Business Rules

Last updated: July 9, 2021
  Regional Text Links
Also Known As
Primary Ad Product Point of Contact Unassigned, reach out to Ad Product Team|kbb.AdProduct@coxautoinc.com
Funnel Lower Funnel
Supersection Used
New
Owners
Platform Desktop
Tablet
Mobile
Cross-devices
Advertiser

Regional/Tier 2

Pages

Make targeted pages

Segments
Duration 1 month
Ad Type Native (Non-IAB)
Geography National
DMA
Ad Serving Site-served, agency tracking tags optional
Ad Size

The following sizes apply:

  • 1x1
Lead Time 10 business days
Option to Serve 3rd Party No
Ad Book Product Name
  • KBB | CAMP | Display – Excl T2 | YMMT | New Regional | Model | Native (Regional Link)
Ad Priority Standard
Bundling Requirements None
Block List Applies? No
Advertiser Priority Order None
Collapse When Unsold? Yes

Ad Specs

Last updated: July 9, 2021

Asset Inclusions

Last updated: July 9, 2021