• Introducing a powerful new vehicle for bringing shoppers and dealers together.

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  • Dealer Solutions

    Market your inventory and dealership to our extensive audience of in-market shoppers.

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  • Values

    Market-reflective vehicle values you can have confidence in.

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  • Why KBB.com?

    Each month, connect with over 18 million highly-engaged car shoppers.

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Founded in 1926, Kelley Blue Book, The Trusted Resource®, is the only vehicle valuation and information source trusted and relied upon by both consumers and the automotive industry.

Dealer Marketing Solutions

Present your inventory to a huge audience of car and truck buyers – just as they are actively determining what to buy and who to buy from.

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Industry Solutions

We’ve got the solution you need, whether it’s managing your assets, valuing your portfolio, or providing Kelley Blue Book® Values to dealers.

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OEM Solutions
OEM Solutions

Position your brand as a market leader while reaching an immense audience of in-market shoppers, with the option of capturing leads for your dealer network at the same time.

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Vehicle Values

Find out how KBB.com is providing enhanced vehicle valuations that provide the most objective, frequently updated, market-driven, and reliable new and used car prices.

Why KBB.com?

Our audience is actively in-market, with over 60% planning to buy within 60 days. Over half of all new and used vehicle buyers visit KBB.com, with over 80 million trade-in reports generated in 2013. Connect and maximize your exposure with this highly-engaged audience you can’t reach anywhere else.

The Power of KBB.com

Every month, over 18 million consumers visit KBB.com® to shop for a new or used car, determine car values, and conduct research. Since 1926, Kelley Blue Book, The Trusted Resource®, has provided car buyers and sellers with the new and used vehicle information and car value data they need to complete their vehicle transactions with confidence. Read More

How will KBB.com help you connect with car shoppers? By advertising your brand on the #1 automotive website and targeting local car shoppers at the right place and at the right time. We provide consumers with all the vehicle data information they need and the trusted trade-in values necessary in making their purchase decision.

Kelley Blue Book understands car shoppers and has developed a suite of innovative Internet marketing solutions and services that provide classified listings, advertising, lead generation, inventory control and data syndication to dealers, OEMs and businesses to help them connect with in-market shoppers. Hide