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Turn Trade-Ins Into Trusted Leads—Instantly

Keep shoppers engaged on your website with Trade-In Advisor, Kelley Blue Book’s automotive valuation solution built for dealers. Deliver fast, accurate trade-in values that shoppers trust, while generating high-quality leads and vehicle acquisition opportunities. Power your business with proven vehicle trade-in tools for dealers—integrated with Kelley Blue Book API and leading car buying software.

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of consumers who trade in their vehicles use Kelley Blue Book® tools during their shopping

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Kelley Blue Book® is the most trusted site among ready-to-purchase

Add-Ons: Make the Most of Kelley Blue Book® Instant Cash Offer

Better, Together.

Combine Kelley Blue Book® Instant Cash Offer with advanced automotive tech for profitable, memorable experiences.

FAQs

Trade-In Advisor keeps shoppers engaged, generates more leads, and streamlines vehicle acquisition for your dealership. It integrates seamlessly with car buying software and vehicle appraisal software, helping you grow inventory and boost efficiency.

Vehicle trade-in tools for dealers, like Trade-In Advisor, let you offer instant, transparent appraisals to customers online or in-store. This builds trust, generates high-quality leads, and helps you win more trades while keeping your inventory pipeline strong.

Kelley Blue Book’s automotive valuation solutions use data from over 300 sources and update daily. This ensures your appraisals reflect current market conditions, so you can price vehicles confidently and have transparent conversations with your customers.

Yes! The Kelley Blue Book API allows you to embed trusted vehicle values and appraisal tools directly into your website or car buying software, creating a seamless experience for both your team and your customers.


Trade-In Advisor helps you source vehicles directly from consumers, reducing auction fees and acquisition costs. Dealers using these tools average a lower Cost-to-Market and build inventory with vehicles ready for retail.

Vehicle appraisal software helps dealerships quickly and accurately determine what a car is worth for trade-in, wholesale, or retail purposes. It aggregates real-time market data to calculate a fair market value, minimizing guesswork and helping dealers protect profit margins.

You get more than just software—Trade-In Advisor includes digital services, marketing support, training, and performance management. Our team helps you get the most out of your vehicle appraisal software and ensures your dealership’s success.

Yes, there is a cost associated with using Trade-In Advisor. For more details on pricing, please fill out the form to request a demo &/or get more information.

To get started, fill out the request form on our website for a demo or more information. Our team will guide you through setup and integration, including white-glove installation and support.

Yes. Trade-In Advisor connects with Kelley Blue Book API and Instant Cash Offer, allowing shoppers to receive a redeemable offer and helping dealers source retail-ready trades faster. Integration with your existing systems is simple and efficient.

Trade-In Advisor uses automotive valuation solutions powered by Kelley Blue Book data. Shoppers enter their vehicle details, and the tool instantly provides a fair trade-in value. Dealers receive lead information early in the process, making it easier to connect with ready-to-buy customers

Kelley Blue Book Trade-In Advisor is a vehicle trade-in tool for dealers that delivers fast, trusted trade-in values to shoppers on your website. It helps keep your sales pipeline full by providing accurate valuations and capturing high-quality leads for your dealership.

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