Win more inventory with an Instant Cash Offer Buying Center
Take vehicle acquisitions to the next level with a Kelley Blue Book® Instant Cash Offer Buying Center. Attract more transaction-ready shoppers in your showroom, in your service lane, and online. Seamlessly fill your lot with high-quality used vehicles at a lower cost-to-market.
consumers come to KBB.com and Autotrader to be connected with a dealer for a
More than half of trade-ins to a dealer received a Kelley Blue Book® Instant Cash
The benefits of an Instant Cash Offer Buying Center
Gain competitive advantage, increase sales efficiency and enhance your wholesale opportunities.
Attract transaction-ready shoppers
Be one of the few dealers in your market to access transaction-ready shoppers on KBB.com and Autotrader.com.
Gain competitive advantage
Be one of the few dealers in your market to access trade-ins as soon as they’re available.
Increase profits
Acquire vehicles directly from customers at 3.7% lower Cost-to-Market than any other
Acquire from multiple sources
Attract more potential sellers in your showroom, in your service lane and online.

Increase sales efficiency
Manage offer price and objections, and control the trade narrative.
Reduce friction
Take the friction out of the pricing conversation with backing from the #1 most trusted third-party automotive brand.
Get more with these Instant Cash Offer features
Better, Together.
Combine Kelley Blue Book® Instant Cash Offer with advanced automotive tech for profitable, memorable experiences.
Real Stories,
Real Results
Watch the videos below to see how these Dealers are leveraging Kelley Blue Book’s latest features and tools to solve their dealership’s biggest challenges, including managing their sales processes, improving their customer experience, and driving results for their business
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Ralph Fast
When we look at channels in inventory acquisition our best channels are trade-ins and Kelley Blue Book Instant Cash Offer. We can look at the real true ROI and gross profit.
Team Nissan
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Matt Smith
Kelley Blue Book has reduced friction through brand trust… Once the Instant Cash Offer pops up and says Kelley Blue Book ®’s Instant Cash Offer, that immediately builds credibility.
BMW of Murrieta
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Steve Lindsay
Kelley Blue Book® Instant Cash Offer gives us an opportunity to establish a neutral party value to our customers… It’s a win for the customer, and it’s a win for us.
Lindsay Automotive
FAQs
Kelley Blue Book ® Instant Cash Offer Buying Center is a tool designed to help dealerships increase their inventory by acquiring vehicles directly from consumers including access to Instant Cash Offer leads from transaction-ready shoppers on KBB.com and Autotrader.com.
Instant Cash Offer Buying Center helps dealerships source more inventory, win more deals, and create a transparent and trusted acquisition process. It also helps lower the cost to market by sourcing directly from consumers.
Yes, an Instant Cash Offer Buying Center can be customized to fit your dealership’s specific needs and processes. It integrates seamlessly with your existing operations.
To get started with Instant Cash Offer Buying Center, visit the Kelley Blue Book® Instant Cash Offer Buying Center product page, fill out the form to request a demo and get more information.
Yes, there is a cost associated with using Instant Cash Offer Buying Center. For more details on pricing, please fill out the form to request a demo, and an Instant Cash Offer representative will be in touch.
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