Capture leads from in-market car shoppers as they explore Kelley Blue Book trade-in values right on your website.


  • Seamlessly integrate your dealership’s website with trusted Kelley Blue Book® Values
  • Enhanced, modern display captures car shopper’s attention and effectively guides them through the streamlined valuation process.
  • Trade-In values displayed in range utilizing the Kelley Blue Book Price Advisor
  • Appointment Scheduler allows customer to take the next step into your dealership
  • Balance the amount of information required from the customer with their desire to obtain a value quickly
  • Required lead form with required fields capturing key information
  • Displays the top eight optional equipment items that have the most material impact on the Trade-In Value
  • Customer indicates Make/Model they are interested in purchasing
  • Customer has option to take comprehensive condition quiz to assess actual condition of their trade-in