Dealers rely on service revenue to stay profitable. But with 71% of consumers defecting from their dealership’s service bays by the 5th year of ownership, dealers are not only losing service revenue, but also the opportunity for the consumer’s next car purchase.
of total dealership gross profit
comes from service
of consumers are likely to purchase
their next vehicle from the same dealer if
they returned for service
As vehicles become more complex consumers are uncertain about how to care for their car and are looking for guidance on key service and repair questions, including:
What do I need to get done? How much should it cost? Where should I get it done?
Consumers rely on Kelley Blue Book as the #1 most trusted third-party automotive brand. The Kelley Blue Book Auto Repair Guide provides Featured Auto Repair Center dealers with service appointments directly from KBB.com, including a seamless integration with Xtime Schedule.
Guiding consumers through their top service questions
Based on VIN, License Plate or YMM consumers can access:
Eliminating the largest consumer barrier to dealership service revenue
The new Kelley Blue Book Fair Repair Range provides dealers a validation of their own service pricing relative to their local competitors, breaks down perceptions of dealership pricing vs independents and drives consumer confidence in getting a fair repair price.
Drive revenue directly to your service lanes from KBB.com
Connecting you to service-ready consumers who can schedule their next service appointment with Featured Auto Repair Centers directly on KBB.com, featuring a seamless integration with Xtime Schedule.