Kelley Blue Book® Featured Auto Repair Center

Service department marketing that turns KBB.com visitors into service customers

Your service department should be one of the largest revenue generators for your dealership. But with approximately 71% of sales customers defecting from their dealership’s service bays by the fifth year of ownership, keeping your bays full can be a challenge. In today’s market, it’s critical to protect the market share you have while generating a steady stream of new business.

Drive service revenue by featuring your dealership on KBB.com

Kelley Blue Book’s new Auto Repair Guide experience on KBB.com answers car owners’ top service and repair questions while connecting them with Featured Auto Repair Centers that can do the work.

1.6 million

consumers seek service and repair
guidance on KBB.com’s Auto
Repair Guide each month

57%

of consumers are new service
customers for participating Featured
Auto Repair Centers on KBB.com

Maximize your service department’s potential as a
Kelley Blue Book® Featured Auto Repair Center on KBB.com

Drive fixed operations revenue growth

Drive fixed operations revenue growth by capturing more service customers through KBB.com.

Protect and grow your fixed operations market share

Protect and grow your fixed operations market share through exposure to consumers seeking service and repair guidance from
Kelley Blue Book.

Seamless integration with your CRM platform

Seamless integration with your CRM platform or Xtime Schedule tool allows service-ready consumers on KBB.com to schedule appointments directly with your dealership.

Build greater consumer confidence and trust

Build greater consumer confidence and trust through association with the #1 most trusted third-party automotive brand, Kelley Blue Book.

Featured Auto Repair Center packages to advertise your dealership

Fixed Operations Revenue

If increasing your dealership’s fixed operations revenue is part of your business strategy, becoming a Featured Auto Repair Center on KBB.com should be, too.

Fill out the form below to request Feature Auto Repair Center package details.

Ready to start advertising your dealership’s service department to potential customers on KBB.com?