KBB.com and Autotrader
Connect with More Car Buyers. Anytime. Anywhere.
KBB.com and Autotrader Combined Reach 59% of All Car Buyers?
… And Account for More Than Half of the Time Car Buyers Spend on Third-Party Sites.?
Currently, buyers spend an average of 52 minutes on the site
Together We Reach the Largest Audience
28+ Million unique visitors/month
The Most Influential Brands in the Car Buying Journey
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2020 Cox Automotive Car Buyer Journey research
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Comscore Overlap Reporting from May 2020
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2020 Cox Automotive Car Buyer Journey research
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2020 Cox Automotive Car Buyer Journey research
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2020 Cox Automotive Car Buyer Journey research
