Build Trust. Win More Trade-Ins.
Kelley Blue Book® Instant Cash Offer now includes Consumer Market Confidence—a new enhancement that builds trust by clearly explaining how the offer is calculated.
of consumers who trade in their vehicles use Kelley Blue Book during their shopping
of consumers are more likely to accept an offer when they understand how it was .
Confidence is in the name
Give consumers the transparency they need to choose offers with confidence. Consumer Market Confidence explains the “why” on how their Instant Cash Offer was calculated.
Enhanced Offer Certificate
Breaks down the offer in plain language, making it easier for consumers to understand and trust.
Follow-Up Emails
Reinforce your offer with consistent, transparent messaging.
Key Factors Behind Offer Amount
Show how elements like mileage, color, and condition impact the value.
Additional Insights
Provide forecasted depreciation and updated vehicle history to set realistic expectations.
Better, Together.
Combine Kelley Blue Book® Instant Cash Offer with advanced automotive tech for profitable, memorable experiences.
Real Stories,
Real Results
Watch the videos below to see how these Dealers are leveraging Kelley Blue Book’s latest features and tools to solve their dealership’s biggest challenges, including managing inventory, improving customer relations, and increasing sales efficiency.
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Ralph Fast
When we look at channels in inventory acquisition our best channels are trade-ins and Kelley Blue Book Instant Cash Offer. We can look at the real true ROI and gross profit.
Team Nissan
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Matt Smith
Kelley Blue Book has reduced friction through brand trust… Once the Instant Cash Offer pops up and says Kelley Blue Book ®’s Instant Cash Offer, that immediately builds credibility.
BMW of Murrieta
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Steve Lindsay
Kelley Blue Book® Instant Cash Offer gives us an opportunity to establish a neutral party value to our customers… It’s a win for the customer, and it’s a win for us.
Lindsay Automotive
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