Build Trust. Drive More Vehicle Trade-Ins.
Boost your dealership’s performance with Kelley Blue Book® Instant Cash Offer—now enhanced with Consumer Market Confidence.
of consumers who trade in their vehicles use Kelley Blue Book during their shopping
of consumers are more likely to accept an offer when they understand how it was .
Boost Consumer Confidence in Vehicle Trade-In Offers
Consumer Market Confidence clearly explains how the Instant Cash Offer is calculated, so customers understand the value behind the number. It’s a powerful enhancement that shows customers the “why” behind their Instant Cash Offer—building trust and improving conversion rates.
Enhanced Instant Cash Offer Certificate
Help customers understand their vehicle’s worth with a transparent, easy-to-read Offer certificate—boosting trust and trade-in confidence.
Key Factors Behind Offer Amount
Educate consumers on how mileage, condition, color, and market demand shape their Instant Cash Offer—making the process more transparent.
Market Insights
Deliver added value with 30-day depreciation trends and updated vehicle history reports—helping customers make informed trade-in decisions.
Better, Together.
Combine Kelley Blue Book® Instant Cash Offer with advanced automotive tech for profitable, memorable experiences.
Real Stories,
Real Results
Watch the videos below to see how these Dealers are leveraging Kelley Blue Book’s latest features and tools to solve their dealership’s biggest challenges, including managing inventory, improving customer relations, and increasing sales efficiency.
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Ralph Fast
“When we look at channels in inventory acquisition our best channels are trade-ins and Kelley Blue Book Instant Cash Offer. We can look at the real true ROI and gross profit.”
Team Nissan
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Matt Smith
“Kelley Blue Book has reduced friction through brand trust… Once the Instant Cash Offer pops up and says Kelley Blue Book ®’s Instant Cash Offer, that immediately builds credibility.”
BMW of Murrieta
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Steve Lindsay
“Kelley Blue Book® Instant Cash Offer gives us an opportunity to establish a neutral party value to our customers… It’s a win for the customer, and it’s a win for us.”
Lindsay Automotive
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