Kelley Blue Book®
Trusted Advisor Program

Earn more confidence. Close more deals.

From online to in-showroom, the Trusted Advisor Program streamlines the vehicle trade-in and purchase process, delivering the fast, easy and more enjoyable experience dealers and consumers deserve.

Choose the level that's right for you.

Large franchise or small independent, you’ll find a package that works to help increase sales velocity and improve customer satisfaction.

Choose from three program levels with unique benefits. All enable you to take advantage of the Trusted Advisor Program products and associated Kelley Blue Book branding

Trusted Advisor Program Packages Lite Plus Premier
Kelley Blue Book® Price Advisor (New & Used / CPO)
Marketing Capability (online & offline)
Price Advisor Report Editorial Content & Awards
Dealer Differentiator ( & Autotrader)
Inventory Analysis Report
Dealer Training (online & in-store)
Complimentary POS Welcome Kit
Marketing Assets Web Portal
Implementation Consultant
Instant Cash Offer

Find out how to become a Trusted Advisor Program Participating Dealer

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