How to Own Your Local Market as a Car Dealership
In today’s market, what can car dealers do to control sales? Here are some top strategies that your dealership can take for owning your automotive market.
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What Are Today’s Car Shoppers Looking For?
Dealership and customer relationships thrive when dealerships understand what the modern car shopper wants, and what they’re looking for in a vehicle.
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Navigating Shifts In the Used Car Market
The used car market is constantly in flux, and it can be difficult for dealers to keep up with the latest trends. This article will discuss some of the significant […]
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Creating Seamless Customer Experiences in Auto Dealerships
In today’s competitive landscape, creating seamless customer experiences is more important than ever for auto dealerships. A seamless customer experience is a consistent and integrated customer...
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What Makes a Great Dealer Website?
There’s no question that an excellent dealer website can help you sell more cars. In fact, your website may be the most essential tool in your sales arsenal. A good […]
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How a Multipronged Approach in Your Service Center Can Drive Profits
Whether times in the auto industry are complicated like the last few years, or humming along smoothly, successful dealers and service centers know that they must take a multipronged approach. […]
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Trends With Electric Vehicles: What To Know
As electric vehicles become more popular, dealers must stay up-to-date with the latest electric car trends. Here's what you need to know about EVs in 2022.
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The Revenue Importance of Service after the Sale
Whether you’re a Dealer, GM, Principle / Owner, Service Department Leader, Technician, New or Used Car Sales Specialist, or Acquisition / Appraisal Manager; it’s a consistent conversation, and an...
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How to Leverage Automotive Advertising for Your Dealership
With the automotive industry continuing to suffer from supply chain issues, acquiring inventory for your dealership has been increasingly challenging. The days of hundreds of customers looking to...
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Dealer Inventory Acquisition and Your Service Department
Global supply shortages have increased the importance of dynamic dealer inventory acquisition strategies. With approximately 2.2 million fewer unsold new vehicles in 2022 than in 2020, many...
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Maximize Your Efficiency, Increase Service Customer Loyalty and Drive Revenue
We all know that there is a big difference in acquiring a new customer vs. retaining an existing customer. But once you have that ideal customer, a lifetime value customer […]
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Maintaining Relationships with Customers – Dealership Marketing Tips
When it comes to vehicle inventory acquisition, it can be easy to get caught up in advanced dealership marketing tips and forget the basics. Your customers are your most valuable […]
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How Car Dealerships Get Leads
Generating leads is essential if you want your dealership to experience continued success. Whether inventory acquisition is your goal or you simply need more sales, getting your marketing right is […]
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How to Grow and Maintain Dealership Service Center Profits
More Vehicle Use Fact: the fixed operations portion of your dealership can likely be leveraged to increase existing dealership service center profits, especially now. Why? Because due to current...
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Best Practices For Traditional Automotive Marketing
There are various ways to reach potential buyers when it comes to automotive marketing. TV, radio, and print ads are still very popular and can be very successful when done […]
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How the Automotive Market Has Changed: A Consumer’s Perspective
The automotive market is constantly changing, and car dealerships need to adjust their strategies to meet the needs of today’s consumers. Buyers are doing more research than ever before, and […]
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Managing the Big Shift in Car Shoppers' Expectations
Consumers still research, shop and buy, but the way they do it is radically different than ever before. Their expectations, behaviors and motivations are shifting; they‚Äôre visiting fewer websites…
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5 Best Practices for Auto Inventory Sourcing and Procurement
The pandemic taught car dealerships how volatile vehicle supplies could be. These best practices for automotive inventory sourcing can combat such issues.
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Recalls Pose Strong Opportunities for Your Service Department
These days, it’s no surprise to learn that customers have options when it comes to servicing their vehicles. But here’s a stat that may shock you: In just five years, […]
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5 Social Media Strategies for Car Dealerships
Profiting from vehicle sales now requires effective social media strategies for car dealerships. This guide contains everything you need to know to succeed.
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