Your brand is a 2020 Brand Image Award winner!
Congratulations to our 2020 Kelley Blue Book Brand Image Award winners! View your accolades and check out our tips for turning this exciting news into additional sales.
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Brand Image Awards
Tesla
- Best Overall Luxury Brand
- Best Value Luxury Brand
- Most Refined Luxury Brand
- Best Performance Luxury Brand
- Best Luxury Brand Car Styling
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Brand Image Awards
Subaru
- Best Overall Non-luxury Brand
- Most Trusted Non-luxury Brand
- Best Performance Non-luxury Brand
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Brand Image Awards
Honda
- Best Value Non-luxury Brand
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Brand Image Awards
Dodge
- Best Non-luxury Brand Car Styling
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Brand Image Awards
Toyota
- Best Overall Truck Brand
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Brand Image Awards
Lexus
- Most Trusted Luxury Brand
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Brand Image Awards
GMC
- Most Refined Non-luxury Brand
4 Tips for turning success into sales
1. Promote awards to the masses
Repetition is key. Advertise awards on your dealership site, your OEM site and third-party sites.
2. Keep your message the same
Call out accolades with consistent messaging that keeps the consumer’s perspective in mind.
3. Make awards your differentiator
Highlight wins on specific vehicle listings and within overall dealership messaging.
4. Put your success on display
Showcase awards in the showroom and dealership lot.