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and to help you navigate current market conditions
The Way Forward Driven by Cox Automotive
From transformative behaviors and solutions to solving longstanding problems, this is the journey that will help ensure your resilience and growth for generations to come.
I’m Literally Running Out of Cars to Sell
In this episode of the vAuto Podcast Retail Revival series, host Randy Kobat and Nick Anderson, general manager at Chuck Anderson Ford, Excelsior Springs, MO, discuss how market conditions have pushed Nick to rely on alternative strategies to acquire used vehicle inventory. Nick shares how Kelley Blue Book Instant Cash Offer helps him acquire 20 vehicles a month with lower Cost to Market percentages than auction purchases. Nick outlines his strategy for working with customers, whether they purchase a vehicle or not, to ensure a satisfying, transparent process. Nick also offers the three strategies he’ll follow to ensure a strong close to 2020.
Building the Case for What the Vehicle’s Worth Today
In this episode of the vAuto Dealer Voices podcast series, host Randy Kobat and Jonathan Hakes, used vehicle inventory director at Dorschel Automotive Group in Rochester, New York discuss how the group is refining its “sight unseen” appraisal process using Kelley Blue Book® Instant Cash Offer. Jonathan also details the group’s goals to achieve a Look to Book ratio of 60 percent in the coming months to capture more trade-ins and off-street vehicles.
Social Distancing and Instant Cash Offer
In this pre-recorded webinar learn how to keep the digital car deal going when a trade-in is involved while keeping your staff and customers safe.
- Update your website, prominently displaying your online car buying offerings
- Provide specific information about processes to put customers at ease with new and unfamiliar ways of doing business
- Create an at-home trade-in and appraisal process
Social Distance and Digital Deals: Today and In The Future
vAuto podcast host Lance Helgeson joins Mike Gibel, general manager of Ira Jack Chevrolet Cadillac (Saco, ME), and Matt Kondik, implementation manager for Kelley Blue Book Instant Cash Offer. Gibel details how his team appraises cars, desks deals, and delivers vehicles to customers in a safe, socially distant manner. Gibel and Kondik also share how today’s customer experience will define how dealers make deals in the future.
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