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vAuto Podcast: Getting Buy-In from the Customer

 

Jonathan Hakes, Used Vehicle Director, Bob Johnson Auto Group

In our second “Straight from the Source” podcast episode, Micah Tindor, Sr. Director, Kelley Blue Book Instant Cash Offer has a conversation with Jonathan Hakes, Used Vehicle Director at Bob Johnson Auto Group. Jonathan shares how he and his team use tools and data and a consistent processes to build customer confidence and to win the right vehicles.